Category Archive for: Entertainment

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VR – Is it still a good choice for brands?

As marketers, it’s our job here at Zero Degrees West to deliver innovative campaign content that can engage, create conversation and ultimately get your product noticed. When it comes to reaching the consumer on a digital level, right now there is nothing more engaging than Virtual Reality, but with it already being at risk of…

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A Monster Calls Key Art

Unlikely form of therapy when A Monster Calls

To celebrate the home entertainment release of the emotional masterpiece A Monster Calls, we discovered our second calling in life – as artistes darling! Nestled in Cass Art, a North London art shop, we joined forces with watercolour extraordinaire and Senior Lecturer in Fine Art at Goldsmiths University, Roxy Walsh, to host a bespoke masterclass…

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2 Cellos

Soaring to New Heights With 2Cellos

This month we had the pleasure of working with Sony Classical on the release of Score, the brand-new album from 2Cellos. Originally from Croatia, cellists Stjepan Hauser and Luka Sulic became a household name when they released their self-titled debut album, which was a medley of popular rock covers and included the likes of Nine Inch…

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PR Blog

Zero Degrees West Unveils New PR Divisions

Following a successful start to 2017, the Zero Degrees West PR team continues to go from strength to strength with account wins such as the London Bridge City Summer Festival and Voneus’ annual campaign about to kick off. In light of this, the PR department has been restructured to incorporate FILM & ENTERTAINMENT, CONSUMER BRANDS…

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Campaigns With Fox

This month, Zero Degrees West got to work on two very exciting campaigns for Twentieth Century Fox Home Entertainment! From dancing Trolls to children with extraordinary powers, this is what we’ve been getting up to… Miss Peregrine’s Home For Peculiar Children Early on in February, the home entertainment for Miss Peregrine’s Home For Peculiar Children landed. Directed by…

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Tap, Swipe, Repeat: Interactive Content at ZDW

In case you haven’t noticed, brands are putting more and more emphasis on interactive content (particularly social) in place of more traditional media, such as TV or press. Working with our clients, we’re continually exploring new ways of engaging consumers. It seems like new functionality launches almost daily, and it’s our job to stay ahead…

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Our Journey With The Girl On the Train

After months of hard work at ZDW, we are incredibly excited to share the highlights of our PR Home Entertainment campaign for The Girl On the Train, the film that pulled into the station with a $24.7 million box office opening. Based on the book by Paula Hawkins, it was a thriller we were looking forward to…

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David Brent: Life On the Road

Does a struggling salesman start turning up on a bicycle? No, he turns up in a newer car – perception, yeah? David Brent Over the past three months, the Zero Degrees West team was lucky enough to support the home entertainment return of one of British comedy’s best loved characters, the cringe-worthy David Brent. David…

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Olly Murs

meets his fans in support of new music release " 24HRS" at the HMV store, London, UK

hmv Live’s Rockin’ November

hmv Live has had a jam packed November. It’s the time of year where all your favourite pop/rock stars release their latest record. hmv hosted a series of Live events across the UK and whether it was a midnight signing with rock legends Metallica at hmv Oxford Street or a smooth soulful showcase with Emeli Sande…

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Our Mission: To Team Up With Manpower UK to Find the Next Vice Admiral of Yorktown

It was a bitterly cold Friday morning that greeted us when we arrived at the Manpower UK offices in Liverpool Street in the quiet hours of the early morning. But it wasn’t in vain, for our mission was to find the next Vice Admiral of Yorktown. In celebration of the home entertainment release of Star…

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