To drive sales during the theatrical release of Pokémon Detective Pikachu, Warner Bros. were after some killer social content featuring the movie’s stars, including Kathryn Smith and Justice Smith. Zero Degrees West worked with them to ideate and script a range of talent day pieces that emphasized the movie’s sense of fun and friendship, leaving audiences hyped for the release and swiping for tickets.
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Friends buy friends tickets to see #DetectivePikachu. Get yours now: bit.ly/PDPTicketsPosted by POKÉMON Detective Pikachu on Thursday, 18 April 2019